The review appeared in the ‘Saturday Life’ section of the printed paper and also went in the Femail section of the Daily Mail.
Only one of the nine patio heaters reviewed scored more, and this was nearly three times the price.
A Party Patio Heater …
“BEST FOR BIG PARTIES …”
Alice Smellie – ‘Saturday Life.’
Daily Mail, (2/5/2015).
Alice Smellie from an original image used in the Daily Mail.And reading the official ‘Verdict’ this party suitability stems from the fact that the LED Athena has a mesmerising gas flame, remote control flashing LED panels and wheels making it easy to move around.
We couldn’t agree more, in fact when we first got the prototype a few months ago the first thing we all said was that it should be called, ‘The Patio Heater that helps you Party.’
Not only the Daily Mail …
Although the feature in the Mail was by far the most impressive piece of publicity, the heater was also featured on The Gadget Show, (Series 21, Episode 10 - 4/5/2015), as an accompaniment to a go-cart race with a difference filmed for the show at the very impressive Brinsop Court in Hereford.
It has also been highly sort after by a number of different media outlets as a unique competition prize, including in The Sunday Post this coming Thursday, 7th May.
And the sales?
Jon Haimes, managing director at The Garden Furniture Centre said …
“We invested in this LED patio heater because of its novelty appeal and the fact that it’s based around the original and very familiar Athena Plus Gas Patio Heater Design – which is still our best selling patio heater by far.
The initial batch is unique to us and we’ve thrown everything into getting the heater noticed as we have been offered exclusivity from the manufacturer based on a minimum order quantity.
Reactions were slow at first but after all the exposure it’s now selling very well indeed, leading us to consider the exclusivity offer very seriously indeed.”
So, in the words of Alice Smellie, we truly hope the Athena LED Patio Heater did, ‘cheer up your bleak bank holiday.’
